Our professional brands

A French family business,
Eugène Perma Professionnel was born in 1919 from the innovation of an avant-garde hairdresser, Eugène Sutter, who revolutionized the world of hairdressing in hair salons with permanent waving, already taking the first steps towards the emancipation of women.

Driven by the ambition to provide its customers with the highest quality and performance products, and attached to its founding values of expertise, commitment, creativity and audacity, Eugène Perma Professionnel has long made the choice to manufacture in France and to promote short circuits throughout its value chain.