Loua, for a cool and vegan beauty

Loua offers cool and practical cosmetics to beautify yourself and your everyday life.

A complete range for all needs and desires!

Creative and limitless, Loua offers lively cosmetics created by and for millenials. Loua is inspired by traveling girls and their essentials to offer fun and practical products in a new approach to femininity.

Loua's promises

Fun, playful and convenient formats

LOUA offers cool, convenient and portable fabric masks for all needs and desires!

Ultra-efficient skincare

LOUA has developed formulas with active ingredients recognized for their benefits.

Vegan skincare

LOUA s’engage à concevoir des produits sans ingrédients d’origine animale pour une cosmétique toujours plus cool !